rooftop.talk 5 by Stadler Völkel Attorneys at Law on Influencer Marketing: to advertise or not?
Complex case law on labeling requirements for influencers - how do Austrian influencers deal with them? What needs to be considered with influencer contracts (exclusivity; scope; measurability; and much more)?
The speakers are:
- Mario Viska, FIFA trainer, influencer & e-athlete (including Austrian state champion 2012 in FIFA 12 on Xbox);
- Johanna Ludley, managing director of the Vienna PR and event agency Wonder We Want;
- Manuel Vogelsberger, BA, influencer, blogger, founder of the Viennese fashion and lifestyle blog Meanwhileinawesometown;
- Jacqueline Bichler, associate at Stadler Völkel Attorneys at Law;
- Arthur Stadler, founding partner of Stadler Völkel Rechtsanwälte.
Moderation: Martin Pacher, derBrutkasten.
